IDG Online Product: Electronic Engineering & Product World

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ELECTRONIC ENGINEERING & PRODUCT WORLD

QUICK FACTS

Brand:	Specialty
Regions:	Asia / Pacific
Countries:	People's Republic of China

AUDIENCE PROFILE

Target Audience:
Enterprise Technology

Audience Description:
Electronic Engineering & Product World's target audience is design and manufacturing engineers, engineering managers and corporate managers.

66.5% of readers work in design & development
18% work in technical & engineering management
8.9% are technical procurement engineers
6.6% work in test & quality control

Web Site Profile:
The Web site of Electronic Engineering & Product World (EEPW), founded in 1999, is a general multimedia site that targets technical engineers and managers in the Chinese electronic industry. As online communication is becoming more and more important for engineers, this Web site has become a valuable online resource for Chinese electronic engineers. The embedded systems forum is one of the best forums focused on embedded technology in China. The site includes new product information, industry news, market analysis, design and application information, expert interviews, exhibition reports and more. There is a new technical column each week, discussing the latest and most popular electronic technology and events in China and foreign countries. There are 270,000 registered users of the EEPW Web site and 78,921 registered users of the forum. There are 500,000 registered users in the e-mail database.

Electronic Engineering & Product World was first put online on August 1, 1993.

Web Site URL:
http://www.eepw.com.cn

Monthly Unique Visitors:
370,000

Monthly Page Views:
1,250,000

Where to Subscribe:
http://passport.eepw.com.cn/auth/register

International advertisers:
call: +44 (0)1784 210210
email: igs_marketing@idg.com
or visit: www.idgglobalsolutions.com

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